Author Index

A

  • Ahmadi, Freydoon Survey relationship between relationship marketing and Organizational citizenship behavior in commerce banks in Kurdistan province [Volume 1, Issue 1, 2014, Pages 89-102]
  • Ahmadizad, Arman A Survey of Marketing Knowledge Application Mediating Role to Improve Organizational Innovation through Customer Capital Management: Structural Equation Modeling (SEM) [Volume 1, Issue 1, 2014, Pages 5-15]
  • Amirhosein Nouripour, Amirhosein Measuring the effect of customer-based brand equity on purchase intention of Halal foods in the key markets of Europe [Volume 1, Issue 1, 2014, Pages 33-49]

F

  • Fatemeh Shariati, Fatemeh Measuring the effect of customer-based brand equity on purchase intention of Halal foods in the key markets of Europe [Volume 1, Issue 1, 2014, Pages 33-49]

G

  • Ghasemi, Afshin Evaluation of the factors influencing brand preference: consumers' perspective [Volume 1, Issue 1, 2014, Pages 75-88]

H

  • Haghighinasab, Manizheh A Survey of Marketing Knowledge Application Mediating Role to Improve Organizational Innovation through Customer Capital Management: Structural Equation Modeling (SEM) [Volume 1, Issue 1, 2014, Pages 5-15]
  • Hajipour, Bahman How much does organization performance influenced from marketing's internal legitimacy and accountability? (The case study of the productive brand owner firms) [Volume 1, Issue 1, 2014, Pages 61-73]

K

  • Khosravizadeh, Esfandiar The relationship between effective marketing and competitive intelligence of sport clubs in Alborz Province [Volume 1, Issue 1, 2014, Pages 51-59]

M

  • Mahmoodi, Edris Evaluation of the factors influencing brand preference: consumers' perspective [Volume 1, Issue 1, 2014, Pages 75-88]
  • Meysam Shirkhodaie1, Meysam Shirkhodaie Measuring the effect of customer-based brand equity on purchase intention of Halal foods in the key markets of Europe [Volume 1, Issue 1, 2014, Pages 33-49]
  • Mohammadzadeh, Farid The relationship between effective marketing and competitive intelligence of sport clubs in Alborz Province [Volume 1, Issue 1, 2014, Pages 51-59]

R

  • Rahimi, Syamak Evaluation of the factors influencing brand preference: consumers' perspective [Volume 1, Issue 1, 2014, Pages 75-88]
  • Rahimpour, Mahin A Survey of Marketing Knowledge Application Mediating Role to Improve Organizational Innovation through Customer Capital Management: Structural Equation Modeling (SEM) [Volume 1, Issue 1, 2014, Pages 5-15]
  • Ranjbarian, Bahram Evaluation of the factors influencing brand preference: consumers' perspective [Volume 1, Issue 1, 2014, Pages 75-88]
  • Rezvani, Mehran Structured model Consumer-based Brand Equity based on Promotional-mix elements(Case Study: Food Active Industries of Tehran) [Volume 1, Issue 1, 2014, Pages 17-31]

S

  • Seiran Mehrnia, Seiran Structured model Consumer-based Brand Equity based on Promotional-mix elements(Case Study: Food Active Industries of Tehran) [Volume 1, Issue 1, 2014, Pages 17-31]

Y

  • Yazdanfar, shaiva How much does organization performance influenced from marketing's internal legitimacy and accountability? (The case study of the productive brand owner firms) [Volume 1, Issue 1, 2014, Pages 61-73]

Z

  • Zohrevandian, karim The relationship between effective marketing and competitive intelligence of sport clubs in Alborz Province [Volume 1, Issue 1, 2014, Pages 51-59]